Using Twitter To Promote Your Cause

By Paul Duxbury | Apr 27, 2010

As regular readers will be aware I am a great advocate of charities and other causes maximising the benefits of the internet. This is especially so in terms of the Social Media opportunities which sites such as Twitter offer. In the UK there has been recent influx of politicians onto Twitter. We are right in [...]

Using LinkedIn Effectively In Your Business

By Paul Duxbury | Apr 24, 2010

LinkedIn is perhaps one of the most effective social media platforms for business to business networking. If you want to establish yourself as an industry expert, market to other businesses, network with business leaders and executives, a presence on LinkedIn is a must. One of LinkedIn’s features that makes it substantially different than other social [...]

How Are You Using Social Media Recruitment Strategies?

By Paul Duxbury | Apr 6, 2010

If you are like me you will remember the times when a business which was recruiting, whether it was large or small, spent lots of time and energy on advertising? Not quite quill and ink days but certainly a time when all businesses placed an ad in the paper to attract applications. Then the pile [...]

Using Social Media Effectively – Facebook

By Paul Duxbury | Mar 21, 2010

Facebook is both the largest social media site and one of the largest and most visited sites on the internet. With more than 350 million people participating in Facebook, businesses and charities worldwide are creating extensive strategies to engage people through social media. If major brands such as Coca-Cola, Harley-Davidson, Six Flags, Target, Apple and [...]

Squidoo Step By Step Guide – Free Gift!

By Paul Duxbury | Dec 19, 2009

There are some awesome lensmasters on Squidoo as those of you who are already members there will know. I have had the amazing good fortune to work with nine of them in the production of a completely Free Step By Step Guide to using Squidoo to promote your writing and generate sales for you. The [...]

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